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Chain Leader blogger and restaurant-chain marketing veteran Karen Brennan outlines the Top 10 things she has learned so far. For the full report, check out Brennan’s blog.
10. Customers own the brand. A brand is a set of expectations, and if your guests don’t believe your messaging, it may as well not be true.
via Top 10 [...]

ShareThe Top 10 Things I’ve Learned About Restaurant Marketing
NUMBER ONE: You’ll never be first by following the competition.
I often see small companies avidly watching the competition and “re-appropriating” ideas for their own brands. When Max & Erma’s was a 10 unit chain, we spent a lot of time camped out at our local TGI Friday’s [...]

ShareRuth’s Chris Steak House, the nation’s largest upscale restaurant company, has an immediate opening for Executive Chef at our Ruth’s Chris restaurant located in Birmingham.
JOB REQUIREMENTS: This is a high profile position where enthusiasm, professional image and flexibility are required. Excellent communication, organization and time management skills a must. Previous restaurant or hotel chef experience [...]